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Vanessa Farina
Project type
Creative direction, fashion, photography
Date
October 3
Location
Villa Planchart, Caracas
Let the kids play — is a creative campaign for Venezuelan Fashion brand Vanessa Farina, which adheres conception: made by the artists and for the artists. As well as being inspired with the vibe of local culture, colors, textures and free spirit.
We were inspired by the essence of childhood, that moment of life full of fun, innocence and pure joy.
This vision aligns perfectly with the values of the brand. In the images, we merge the elegance and timelessness of the pieces with the spontaneity and free spirit of childhood. It is a balance that reflects not only external beauty, but also the celebration of the simple and authentic; exalting the greatness of that inner child that we all have.
Inspired by the Coy Coy collection, which focuses on the slowness of processes and the turns of time, this campaign captures a happy present. We want to remember the importance of enjoying the here and now, of savoring every second and living life to the fullest, as if you were a child again.
Team: Catherine Ruibal, Maryan Mirabal, Stephani Fernandez, Miranda Banchs, Andrea Santana, Polina Plessmann.
model Vicroria Pacheco
styling Ender Colina
Supervised by Malos Hábitos
organized with the support of Academia de moda UCAB















